Is Tally really free?

Yes. Tally Free includes unlimited forms, unlimited responses, and 99% of features. There is no cap on responses, no time limit, and no watermarked branding requirement to start. Tally Pro at $29/month removes Tally branding, adds a custom domain, and sets payment commissions to 0%.

Is Typeform worth the price?

For most solo consultants, no. Typeform's free tier caps at 10 responses per month — effectively unusable for any real intake volume. Typeform's paid tiers are competitive only when you need drop-off analytics for conversion optimization or deep Salesforce/HubSpot native integrations. For standard consulting intake, Tally at half the price delivers functionally equivalent results.

What is the best Typeform alternative?

Tally is the best Typeform alternative for most solo consultants. It offers unlimited responses on the free tier (vs Typeform's 10/month free cap), a Notion-like building experience, native webhooks from the free tier, and payment collection at 0% commission on Pro ($29/month). The only cases where Typeform remains superior are guided one-question-at-a-time UX, drop-off analytics, and direct Salesforce integration.

Can Tally collect payments?

Yes. Tally supports Stripe payment collection. On the free tier, Tally charges a 5% commission on payments. On Tally Pro ($29/month), the commission drops to 0%. This makes Tally Pro particularly attractive for consultants selling paid discovery calls, application fees, or intake fees through their forms.

Compare · Intake Layer · Brief 18

Tally vs Typeform
for Solo Consultants.

The honest answer: Tally and Typeform aren't competing for the same buyer anymore. Typeform is now a premium guided-form experience priced for marketing teams. Tally is a generous-tier form builder priced for individuals. For most solo consultants, Tally Free or Tally Pro is the right answer. Updated May 2026 with verified pricing.

The pricing reality

The free tier comparison is where this market splits.

Plan	Tally	Typeform
Free tier	Unlimited forms, unlimited responses, 99% of features	10 responses/month, 10 questions/form
Entry paid	$29/mo Pro — no branding, custom domain, 0% payment commission, partial submissions	$29/mo Basic (annual) — 100 responses/month, remove branding
Mid tier	$89/mo Business — data retention, email verification, version history	$59/mo Plus (annual) — 1,000 responses/month, custom subdomain, calculator
Webhooks/API	Free tier — open from day one	Paid tiers only
Payment collection	Free (5% commission) · Pro (0% commission)	Plus tier ($59/mo) and above

The plain-language read

Typeform Free is effectively a trial — 10 responses per month. Any consultant doing real intake work hits that cap in the first week. Tally Free is genuinely usable indefinitely, unlimited responses. At the paid entry tier ($29/mo each), Tally gives you unlimited responses while Typeform Basic caps at 100/month. The comparison isn't close at this tier.

Honest assessment

Where each tool actually wins.

Where Typeform still wins (3 cases)

Guided UX, drop-off analytics, Salesforce integrations

1. Guided one-question-at-a-time UX — Typeform invented this format and has a decade of polish on the micro-interactions. For high-value application forms ($10,000+ programs, sensitive intake), the perceived professionalism gap is real.

2. Drop-off analytics — Typeform Business shows where respondents abandon. If you're A/B testing forms or optimizing a paid funnel, this is genuinely useful. Tally does not have this.

3. Salesforce-grade integrations — Typeform has direct Salesforce, HubSpot, and Marketo native integrations at higher tiers. Tally relies more on Zapier/Make for these connections.

Where Tally wins by a lot (5 cases)

Cost, speed, payment commission, no caps, API openness

1. Cost — Tally Free for unlimited responses vs Typeform Free for 10. Not a comparison; different categories.

2. Build speed — Tally's Notion-like editor. Type a question, hit enter, type the next one. Fastest form builder in the category for people who know what they want to build.

3. Payment collection at 0% commission — Tally Pro at $29/mo. Typeform requires Plus ($59/mo) for native Stripe.

4. No response cap — Ever. An evergreen intake form, a viral post, 500 submissions in a week — Tally handles it. Typeform's response caps become a real problem at volume.

5. API openness — Webhooks on the free tier. For consultants wiring forms to Make/Zapier/Notion CRM, this is meaningful.

Decision framework

Three questions in order.

Is your typical form volume more than 1,000 responses per month?

No — almost all solo consultants — Tally wins on price at every equivalent tier. Yes — high-volume lead generation or a viral funnel — Typeform Plus or Business becomes reasonable.

Does your form's UX premium meaningfully change conversion?

For sensitive or high-ticket applications ($10,000+ programs, therapy intake, legal screening) → Typeform Plus ($59/mo) may justify the premium. For standard consulting intake, contact forms, feedback → Tally is functionally identical at half the price.

Do you need drop-off analytics or Salesforce-grade integrations?

Yes → Typeform Business ($99/mo). This is the one capability Tally cannot replicate through Zapier/Make. No — most solo consultants — Tally Free or Pro covers everything.

Where forms fit in your OS

The wiring matters more than the tool — again.

Forms are the intake layer — they sit between acquisition and onboarding. A well-wired intake form creates or updates a Contact in your CRM automatically via Make/Zapier, triggers an automated welcome sequence or kickoff scheduling link, and optionally collects payment. The tool choice matters less than this wiring.

For the full intake form architecture: Consultant Client Intake Form Template → · For the CRM wiring: Notion CRM Setup Guide →

Recommended configurations

Four archetypes.

Early-stage · under 5 active engagements

Tally Free

Unlimited responses. Wire to Notion CRM via Make. Total cost: $0–$9/mo depending on Make tier.

Established solo · 10–30 engagements · branded experience

Tally Pro ($29/mo)

Remove branding, custom domain, 0% payment commission on Stripe intake fees. The right upgrade once you're running consistent volume and care about the form matching your brand.

Conversion-sensitive funnel · paid traffic · optimization mindset

Typeform Plus ($59/mo)

Only justified if drop-off analytics are actively being used to optimize a high-volume paid acquisition funnel. Not for standard consulting intake.

High-ticket application form · $10,000+ programs · sensitive intake

Typeform Plus ($59/mo)

The guided one-question-at-a-time UX and perceived professionalism premium justify the $30/mo delta over Tally Pro for programs where the intake form is part of the sales process itself.